If you're a marketer in 2025 and you're not using Claude Skills to build custom interfaces for your premium content, you're leaving engagement (and memorability) on the table. A quick breakdown of how I designed these two completely different webpages:
As marketers, we've been stuck in a false choice: either use cookie-cutter templates or pay agencies for custom designs that take weeks. Claude Code with the frontend-design plugin just demolished that choice for me.
What I built:
Design 1: A maximalist newspaper theme with classic broadsheet typography, animated news ticker, multi-column layouts, and halftone effects. Think Financial Times meets modern brutalism.
Design 2: A retro-futuristic cyberpunk aesthetic with neon colors, glitch effects, 3D transforms, and kinetic particle systems.
The actual process is super simple. I started by extracting our existing content. Nothing fancy, just the raw text and structure. Then I told Claude Code the aesthetic direction I was going for: maximalist newspaper for one, cyberpunk for the other.
The frontend-design plugin took it from there and created the complete design system. When I wanted refinements, I just talked to it like a designer. That's it. No technical skills needed.
Your content deserves better than generic templates. You've spent hours writing it. Why let it sit in something that looks like everyone else's? Custom design becomes your brand differentiation, the first signal that you care about details.
Context-specific interfaces actually improve engagement because the medium matches the message. And critically, these aren't "AI slop" websites. Plus, you own the code outright and can deploy it anywhere you want.