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I drew Zepto's entire 10-minute stack on one page

Originally posted on LinkedIn ↗

By now we all know that quick commerce in India is nothing less than magic.

Just for fun, I tried to draw what actually happens in those ten minutes, using the lovely level of detail in Zepto's DRHP.

We've all quietly stopped being amazed that a tub of ice cream now reaches our door in 10 minutes (in most cases). The fast delivery is one thing. But under the hood, it's four, stacked on top of each other.

So here's the whole thing on one page, so you can follow a single late-night craving all the way to your door.

All the numbers are Zepto's.